The Platters were one
of the top vocal groups of the 1950's, selling 53 million records and being
among the first
doo-wop groups to be
inducted into the Rock And Roll Hall of Fame (1990). The original members
were; Tony
Williams, the lead vocalist
(Tony died in 1992), David Lynch, tenor (David died in 1981), Alex Hodge,
baritone,
who was soon replaced
by Paul Robi (Paul died in 1989), Herb Reed, bass,and Zola Taylor. Their
manager and
producer Buck Ram (Buck
died in 1991). Here is their story:
The group was formed in
Los Angeles in 1953. The original members were lead singer Tony Williams,
bass Herb
Reed, tenor David Lynch,
and Alex Hodge. They were under the direction of music entrepreneur Ralph
Bass for a
time before management
of the group was taken over by Buck Ram. Buck Ram had been born Samuel
Ram in
Chicago in 1907. Although
he had graduated from law school, he never practiced law and instead went
into the
music and entertainment
business. Buck worked as an arranger for Mills Music. He wrote songs, gave
voice
lessons, toured with
some bands, and managed his own group, the Three Suns. In 1954 he formed
a talent agency in
Los Angeles and began
to work with a group of high school students who called themselves the
Penguins. Early in
1955 the Penguins became
one of the first black acts to crack the top ten on the pop charts with
Earth Angel [Will
You Be Mine]. Buck took
over the Platters from Ralph Bass and made some changes to the group, replacing
Hodge with baritone Paul
Robi. He also moved a female singer from another act that he was promoting,
Shirley
Gunther and the Queens,
into the Platters. She was Los Angeles native Zola Taylor. Ram then took
a song that he
had written called Only
You [And You Alone] and had the revised lineup record it on the Mercury
label. It was a
song that the old group
had recorded on Federal, but Federal had chosen not to use it. Buck also
brought the
Penguins to Mercury.
Although the Penguins had already had a major hit on DooTone with Earth
Angel, they would
never again place a song
in the top forty.
For the Platters, however,
it was a different story. The recording of Only You made by the revised
group on the
Mercury label entered
the charts in October, 1955. This was an era in which it was a common occurrence
for R&B
songs to be covered by
white acts, and the cover would usually be the one that got air time by
disc jockeys. Only
You was quickly covered
by such a group, the Hilltoppers, which had been formed at Western Kentucky
College.
The Hilltoppers' version
on Dot entered the charts about six weeks after the version done by the
Platters for
Mercury, and it went
to number eight. But the Platters did even better ... their recording shot
up to number one on
the R&B chart and
crossed over to the pop chart, where it reached number five.
The Platters followed
it up almost immediately with another song that had been written by Buck
Ram, this time with
even more success. The
Great Pretender was the first number one pop song for the Platters. A very
popular song
in 1956, it was satirized
by Stan Freberg. In the 80's it was covered by Lester Bowie and by Freddie
Mercury and
Queen, who had a big
hit with it in the UK. In the 1956 film Rock Around The Clock, Alan Freed
included
performances by the Platters
of both Only You and The Great Pretender.
The group was somewhat
different from others that had gone before it, and featured some innovations
that gave
the group a great appeal
in the 50's. Lead singer Tony Williams had trained by singing in Church
gospel groups,
and his voice was resonant.
The group was often accompanied by strings, and having a woman as part
of the
assembly was not common
in a doo-wop group at the time. Their songs were popular at parties when
it came time to
play a slow dance number.
The first black act of the rock era to reach number one on the pop chart,
the Platters
helped to break the monopoly
that the white acts had on covers of some very good R&B songs. After
their initial
success, the group went
on to record 33 more pop hits on Mercury by 1962. In 1956 they reached
the top ten again
with [You've Got] The
Magic Touch. Buck brought in Sammy Lowe to arrange a song that had been
made popular
previously by Vera Lynn
and Sammy Kaye, My Prayer. It became the group's second number one pop
song. The
Platters revived some
old songs from the 30's and 40's. A song for which Buck had written the
lyrics in 1938 and
which had been done by
Buck's group, the Three Suns, was recorded by the Platters and Twilight
Time topped the
charts in 1958. An old
classic by Jerome Kern, Smoke Gets In Your Eyes, was revived and went to
number one.
Harbor Lights, a hit
for Sammy Kaye in 1950, was issued and reached the top ten. More old standards
were
released: If I Didn't
Care [the Ink Spots], I'll Never Smile Again [Tommy Dorsey], Red Sails
In The Sunset [Bing
Crosby, Tab Hunter, Guy
Lombardo], and others.
Inevitably, changes within
the group began to occur. Some members of the Platters were arraigned on
vice charges
in 1959 and later acquitted,
and the group managed to retain its clean-cut image. Tony Williams left
to go solo in
1961, and was replaced
by Sonny Turner. Zola Taylor was replaced by Sandra Dawn. Paul Robi left
the group.
Nate Nelson, a former
member of the Flamingos, joined the Platters in 1966. The group had some
success with a
few songs on which Sonny
Turner sang lead, including I Love You 1000 Times and With This Ring, both
of which
had been co-written by
Luther Dixon and released on the Musicor label. Some of the members of
the Platters
began to have a falling
out. In 1956 Buck Ram had tried to avert these kind of troubles after he
had seen what had
happened with the Ink
Spots. He had established The Five Platters Inc. and had issued shares
to the members, with
the provision that none
could use the group name after leaving the Platters. It didn't work. Other
competing groups
began to appear, including
one led by Herb Reed. Lawsuits were filed and injunctions were issued.
The Platters'
final top forty song,
With This Ring, left the charts in 1967. David Lynch and Paul Robi both
died of cancer, in 1981
and 1989, Buck Ram died
at the age of 83. Some compilations of the Platters' songs are not originals.
The best
sources for original
recordings are those issued by Mercury or a two-disc Anthology issued by
Rhino. There are
several groups still
touring as the Platters, althoughsome do not have even a remote connection
to the original
group.